We were reared on butteries, or rowies as some call them. Or the Scottish croissant as no one calls them. This breakfast staple of the north-east is a splendid delicacy and so we have made ice cream with it.

Some have said this was a ridiculous thing to do. Others claimed it was just plain wrong. Well, now that we’ve launched our Lovely Buttery (or Wowie Rowie) ice cream into the world, we reckon the proof is in the pudding and that it wasn’t such a crazed idea after all.

Don’t knock it till you’ve scoffed it.